Job Descriptions:
We are looking for an experienced and self-driven Digital Marketing Executive to join our fastest-growing medical billing company in Pakistan.
Responsibilities:
- Expertise in Digital / Social Media Marketing
- Implementing effective Marketing Strategies/Campaigns
- Hands-on Experience with content management Tools
- Keyword research and integration
- Monitoring keyword bids and responsible to reflect our company at the top
- Monitor and administer web analytics dashboards and reports
- Manage and display PPC campaigns across multiple devices
- Knowledge of retargeting/remarketing
- Cross channels campaign experience in advertising is a plus
- Developing and overseeing the ongoing campaigns, keeping track records
- Competitor analysis and reporting, with particular reference to pricing, presentation, and promotion.
- Developing the strategies to build a lasting digital connection with clients
- Increase company brand awareness by optimizing organic and online adverts through paid campaigns along with SEO efforts, keyword, image optimization, etc.
- Prepare promotional eBlasts and organize their distribution through various channels
- Acquire insight into online marketing trends and keep strategies up-to-date
Requirements:
- International market exposure, especially in the US
- 3-4 years of experience
- BS, BBA / Marketing, or relevant field
- Excellent communication skills, both written and verbal
- Understanding of G-suite, Google Analytics, SM management software
- Google Ads certification is a plus point
- Experience in the healthcare industry
Benefits:
- Performance-based rewards
- Employee Health Insurance
- Leave Encashment
- Office Gatherings, Celebrations, and Trips
- 5 days a week. (work-life balance)
- Provident fund
- Travelling Allowance
